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Do You Dream in Kodacolor?
The red white and blue American Dream sparkled in Kodacolor. Kodak and the American Dream were made for one another. The wholesome images of all-American family fun portrayed in their long running...
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A Retro Fathers Day Fit for a King
Once upon a time, but not too long ago, all Dads were king. Not only for a measly third Sunday in June, but to believe the mid-century American advertiser, the head of the household was the sovereign...
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Feeding The Baby Boom Baby
Once you got the delivery system down- breast-feeding or baby formula-the more important dilemma for new Mothers has been when and how often feeding should occur: self demand vs rigid scheduled...
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Travel Tips for the Holidays
As millions crowd our airports for the traditional Thanksgiving trek home over the river and through the woods, the tension mounts at the thought of long lines, insufferable crowds, and the dreaded...
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Little Sally’s Big Visit With Her Grandparents
Just like the mythical Dick, Jane and Sally would visit Grandmother and Grandfather on their farm, I was off for an overnight visit with mine in Queens, NY. Clutching my Fun with Dick and Jane Primer...
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Occupation: 1960 Housewife
The mid-century American Housewife was the most envied woman in the world…smart…yet easy-going with never-you-mind freedom; that was the new Mrs. America! “To be an American woman today,” Life...
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The Real Housewives of the Cold War
Like most women growing up in the 1950s and 1960s I was fed a generous serving of sugar-coated media stereotypes of happy homemakers who were as frozen and neatly packaged as the processed foods they...
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On the Front Lines With Coca Cola Pt. 1
Vintage Coca Cola Ads (1953) (R) WWII ad 1944 Coke in New Zealand During WWII the boys overseas were fighting for Mom, apple pie and a bottle of Coke. Coca Cola, as much a part of the American Dream...
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July 4th Hot Diggety Dog
Gathering for the Family Backyard Barbecue-Vintage illustration McCall’s Magazine 1955 A summer staple at my 1960′s family barbeques was the ritual hot dog competition not in competitive eating but...
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Bringing Baby Home
May I make the Introduction, Mother? Vintage ad Anscochrome Film 1959 Here’s Your Hat…Whats Your Hurry? While the Duchess of Cambridge, like most new Moms today, will get a very un royal speedy exit...
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A Hands-On Dad
A Helping Hand From Dad- Vintage illustration from Penn Life Insurance ad 1955 Prince William is sure to be a hands on kind of Dad. Today’s Dads are much more engaged and involved in their baby’s birth...
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Happy Thanksgiving
“Thanksgiving” illustration by John Gannam 1948 #23 in a series “Home Life in America” Vintage ad Beer Belongs Wishing all who celebrate Thanksgiving a warm and happy holiday!
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Nuclear Family Meltdown
Detail of Collage by Sally Edelstein “And They Lived Happily Ever After” Appropriated vintage images. The end of Camelot saw our own fantasy’s begin to crack The nuclear family was once as American as...
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Selling the Nuclear Family
Has the selling of the 1950’s nuclear family finally reached it’s expiration date? In a consumer culture of unlimited choices, Madison Avenue has long sold only one brand of the American family…and it...
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A Retro Fathers Day Fit for a King
Fit For a King Once upon a time, but not too long ago, all Dads were king. Not only for a measly third Sunday in June, but to believe the mid-century American advertiser, the head of the household was...
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Revisiting Thanksgiving 1960
A Visit to grandparents – visiting Queens with Dick, Jane and Sally It was Thanksgiving weekend of 1960. Just like the mythical Dick, Jane and Sally would visit Grandmother and Grandfather on their...
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Xmas or Hanukkah – The True Festival Of Lights
Normally, while Jews across the country begin celebrating Hanukkah, the festival of lights, Christians have had a good 2 week start on them with their own festival of lights- the installation of Xmas...
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The Real Housewives of The Cold war
Like most women growing up in the 1950s and 1960s I was fed a generous serving of sugar-coated media stereotypes of happy homemakers who were as frozen and neatly packaged as the processed foods they...
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Operation June Cleaver
On a recent chilly Sunday women started disappearing from ads, magazine covers, billboards and posters directing readers to Not-There.org. Part of a powerful ad campaign to raise awareness of gender...
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Male Turf
The sexist suburban landscape. With names like Dandy Boy, The Lawn Boy and Lazy Boy, lawn mowing was clearly male turf. Vintage Illustrations (L) Saturday Evening Post Cover 1955 illustration: Dick...
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